“What’s it like to work with Richard James? Well, if you’re the type of person that wants to test a measure, if you enjoy the marketing approach if you want to improve it, working with Richard will get you there. And if that’s what excites you, then Rich is the right guy for you. If you don’t enjoy the marketing, if you don’t enjoy the business development, if you’re not going to focus on what your expenses are, what your revenue is, then Richard is not the right guy to work with. I love his numbers based approach that’s what first attracted me to him. I need more accountability, more assistance when I implement and a stronger, number- based practice. Richard is definitely the right consultant for me.